…for a couple reasons.
First, because we’re suckers for labeling, and that character is pretty damn cute.
Second, it’s from Paso Robles, which is one of our favorite wine towns.
Lastly, and admittedly probably the most important factor, it has sweet packaging. The bottle is made out of compressed recycled cardboard, the label features natural inks, and when you crack the casing open you’ll find a fully recyclable plastic bladder inside.
Supposedly, it uses only 15% of the energy that an average glass bottle uses during production.
The wine’s okay, too. The longer you let it aerate, the better it tastes.
This is as close to a review as you’re gonna get,